A HEAVENLY NEW LOOK AND FEEL

THE CHALLENGE

As the project began, Heavenly Olive Oils was in need of a brand new website along with a new logo. The logo we wanted to create was an updated version of their latest design but with a focus on more refined elements for a cleaner look. Our goal for the website was to turn it into an outlet where they could really highlight the products and make it feel as though you were navigating through one of their stores.

THE STRATEGY

Our main focus was to bring consistency of the branding to all web pages and highlight their products. Going into the project, the main focus needed to be on the shop experience that included all of their products as well as the recipes. These are the sections that users would visit frequently on the website.

THE DESIGN

Throughout the shop experience and recipes section, we tied in visuals and organized content to make the navigation simple and user friendly. Both navigation items have been broken down into simple categories adding in features such as ‘recommendations’. The cart is tied into their brick and mortar stores to work with their inventory and accounting systems. This new website allows Heavenly Olive Oils to market and sell their product throughout the country.

THE EXPERIENCE

We began working with Heavenly Olive Oils & Vinegars within social media to help with the promotion of their brand in multiple platforms. This experience gave us a great look into their love of oils and vinegars making us all customers. We created a warm color pallet and a mix of photography to give this site a welcoming and enticing feel matching the owners passion. We continue to work with them through website maintenance, social media, and marketing.